Jakarta, March 22, 2024-NETA Overseas has entered a 10-year journey in presenting EV electric vehicles that are not only environmentally friendly but also bring innovation and smart technology. Upholding the principle of” Tech for All", NETA managed to make history and achieved a series of major achievements in various parts of the world. The journey that began in 2014 has not only succeeded in reaching international markets to various countries, but also incised NETA as a startup EV brand no. 1 in China in 2022 with sales figures reaching 150,000 units in the Chinese market.

NETA's Global journey
In 2014, Hozon, which later developed into NETA, was founded in China. At that time, NETA focused on striving for development and built a Research & Development Center in the Yangtze Delta, China in 2015 which then successfully obtained a vehicle qualification & production license in 2018. In the same year, NETA produced and launched their first product, the N01. Innovation continues to flow by presenting also two models at once for the SUV segment, namely NETA U and NETA V in 2020, which further strengthens NETA's position as an EV startup in electric car technology.

In 2020, NETA began its global expansion and successfully entered the automotive market in Southeast Asia, the Middle East, Latin America to Africa. NETA is even believed to be the first EV startup company to design a right-hand drive model to meet the demand of the Southeast Asian market. Global expansion is even more evident in 2022, with an official presence in Thailand to set up its first factory for ASEAN export needs. NETA's achievements in Thailand are no joke, NETA achieved sales of up to 10,565 units in just 10 months, so it managed to be ranked 2nd as the Best Selling EV in 2023. Not only that, NETA also received a number of prestigious awards including Best Hatchback EV by Thailand's Annual Award and Platinum Award by MUSE Design Awards 2023.

NETA's achievements not only include geographical expansion, but also include export sales figures in the electric car industry. NETA managed to lead as the top exporter among China's startup car companies in 2023, with global shipments reaching 15,913 units and having more than 100 sales channels in various countries. And with the expansion of this market, NETA successfully carved a total cumulative sales of up to 380,000 units in the domestic and global markets since the beginning of its presence.

Focus on Global expansion with local penetration
NETA's strategy for international markets focuses on penetration locally in each country. For example in Thailand, which is designated as a manufacturing center, especially for right-hand drive models in accordance with ASEAN market demand. And in 2023, NETA began to spread its wings with a debut in Indonesia through the prestigious GAIKINDO Indonesia International Automotive Show (GIIAS) 2023. NETA's commitment to the Indonesian market not only brings electric cars with advanced technology, but also works with PT Handal Indonesia Motor to assemble cars locally, namely CKD for the Indonesian market.

In 2024, NETA went one step further by signing a cooperation for the construction of its third local factory in Malaysia which is scheduled to start production in 2025. In addition to factories, NETA also plans to collaborate with local partners in the procurement of raw materials, after-sales service, charging facilities, etc., to contribute to each of its destination countries.

NETA's 10-year journey illustrates not only its business struggles, but also its strong commitment to innovation, sustainability, and contributing to a better global environment. NETA will continue to strive to bring environmentally friendly vehicles with advanced technology, created for all people.